Beyond Sports delivered the NBA Dunk The Halls alternative broadcast, building a 3D world in ‘Disney World’s Main Street’’ that stayed true to the brand and the live-action. The live alternate broadcast of the San Antonio Spurs vs New York Knicks game took place in a custom-made environment and with bespoke characters using Disney IP. The main stars of the show were the original ‘Sensational Six’ Disney characters, who through the use of our groundbreaking player modelling technology participated in the game. Subbing in for the respective athletes, we were able to showcase the realistic and dynamic movements of Mickey & Friends accounting for the differences in dimensions in comparison to the NBA players. Dunk the Halls included educational elements about the sport and fun content for young fans, such as spotting hidden Mickeys, seeing how many churros Goofy can eat and the characters participating in a halftime slam dunk contest.